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Home Gossips Celebrity Flicks Katrina Kaif launches Nakshatra new logo

Katrina Kaif launches Nakshatra new logo

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Katrina Kaif looked insanely gorgeous, as she unveiled Nakshatra’s new logo,  and the beautiful lady seemed to be in a candid mood,  Katrina Kaif is currently working with Bollywood's three leading Khans - Aamir Khan, Shahrukh Khan and Salman Khan , in three different projects. So posessive is the actress about them that given the chance, she won't let anyone else work with them.

But she was reticent on who her favourite Khan was. This doesn't make sense to me. It is unfair," Katrina told reporters when asked to pick her favourite Khan.  If suppose if you will ask them to choose one of the actresses, even I will feel bad. Everyone is different. All three of them are icons and legends in their own way. I am fortunate enough to work with them. It's been great so far.

If I had the chance, I would not allow anyone to work with them. But that is not possible as you cannot stop anyone from working with them," she added.  The 27-year-old was speaking at the unveiling of Nakshatra's new logo.

Katrina Kaif is indeed at the peak of her career. She is working with Salman Khan in "Ek Tha Tiger", Shahrukh Khan in an untitled project directed by Yash Chopra and with Aamir Khan in "Dhoom 3".

With Salman, I am working for the third time and I had an amazing time. With Shah Rukh the shooting is going on and I had fun. It was good working with him, she said.  Katrina is excited at shooting an item song for her soon-to-be-released "Ek Tha Tiger" and said: I don't know what you call an item number. It is a very interesting song. I will shoot for it tomorrow (Tuesday)," Katrina said.   photo by kabir

 

gorgeous Katrina Kaif, brand ambassador of Nakshatra – India’s iconic diamond jewellery brand, today unveiled the brand’s new logo and its latest brand campaign – Glow Divine, at a glittering ceremony and amidst much fanfare at the Grand Hyatt. Also present on this occasion were Mr Mehul Choski, CMD, Gitanjali Group, Ms Shardah Uniyal, VP - Marketing, and Mr Sushil Sharma, VP, Internatinoal Brands, Gitanjali Group.

The unveiling was a spectacular as well as memorable ceremony, also accompanied by a soul stirring performance by singer Kavita Seth, followed by a unveiling of the latest Nakshatra jewellery collection by Katrina Kaif and Mr Mehul Choksi.

Enhancing the existing and emerging personality of the brand the new campaign and identity aims to recreate the heavenly hues and the divine glow connecting the brand with the inner beauty that every woman radiates. “Divine Force” is one of the key attributes of the new campaign - a fresh rendition of the “Divine Luck” philosophy associated with the brand whereby every piece of Nakshatra jewellery carries with it an exquisite beauty that can only be described as preciously divine.

The new look, feel and thought of the campaign is inspired by the perfection and inner fire that each precious piece of Nakshatra jewellery exudes. The campaign is an expression of this ethereal, Goddess like divinity- A divine energy that is sparkling, precious, mesmerizing.  It creates a world where angels live amidst the silver clouds and perfect heavens. A world of exceptional beauty bestowed with a heavenly light that glows divine!

The new brand tagline is 'Glow Divine' in keeping with the inner radiance that a diamond emits whilst complimenting the inner beauty that every woman radiates. Keeping in with the philosophy of “Glow Divine” the new brand logo is inspired by the popular floral Indian motif and exhibits eternal beauty and brilliance of constellation in a graphically depicted diamond cluster. The look and feel of the brand logo represents the ethereal beauty of Goddess of divine energy.

Mehul Choksi- CMD, Gitanjali Group said, “The new logo and identity is yet another remarkable milestone on Nakshatra’s journey in symbolizing jewellery that is beautiful, divine and ethereal, exuding divine energy of perfect creations!  It reflects all the values that have been at the core of our brand philosophy as well the vision and direction in which we aim to grow.”

Speaking on the occasion, Katrina Kaif said, “As the brand ambassador of Nakshatra, it gives me immense pleasure to be a part of this momentous occasion. The introduction of a new brand identity and logo simply enhances the divinity and immortality that Nakshatra represents; making each woman feel special and divine- almost like a Goddess! I look forward to a continued great association with Nakshatra and continue to wish the brand all the very best”

Commenting on this rebranding initiative, Shardah Uniyal said, “It is a very proud moment for us at Gitanjali and especially for brand Nakshatra. The new ethereal identity and logo lends a new dynamic and divine personality to the brand. It not only reflects but profoundly enhances the brands core values and the new avenues that we intend to venture into.”

 

•Last Updated• ( ••Thursday•, 17 •May• 2012 23:52• )  

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